The integration of Artificial Intelligence (AI) in marketing has garnered significant attention due to its potential to revolutionize content creation and enhance advertising strategies. Despite the enthusiasm surrounding AI tools, concerns persist regarding their impact on brand authenticity and consumer perceptions. The present study aims to deepen the understanding of the influence of AI-genera

Climate change risks are escalating, especially in vulnerable coastal areas. Extreme weather events and rising sea levels emphasize the urgency for comprehensive discussions on how coastal areas can be adapted to climate change, both presently and in the future. The aim of this study is to increase understanding of how Swedish municipalities work with nature-based solutions to reduce the risk of c

Secondary metabolites produced from organisms are compounds that are not directly connected to the growth of organisms but that serve many important purposes for them in nature. Terpenes and terpenoids form a section of the secondary metabolites, produced from terpene synthase (TPS) enzymes. Fungal species are highly dependent on secondary metabolites and especially the terpenoid compounds for num

This thesis investigates the development of an innovative eco-smart cabin for the Smart dishwasher, undertaken in collaboration with Nordisk Clean Solutions. The primary research objectives were to explore the possibilities of reducing costs, weight, welding requirements, and assembly time while evaluating the environmental impacts of the new design. Key research questions focused on whether these

Aid volatility is one of the main topics in the discussion of aid effectiveness in developing countries. The energy sector is relevant for the achievement of sustainable development because this sector holds strong linkages to diverse SDGs. Unlike previous studies that claim the energy sector exhibits higher aid volatility in developing countries compared to developed countries. This thesis aims t

The aim of this paper is to examine the media coverage of Antena 3 on the anti-lockdown protests that took place on 2 October 2021 in Bucharest, Romania, as a way of understanding the impact on the public narratives and political discourse of the employment of conspiracy theories by the media. By exploring the allure, politicization, and mentality of conspiracy theories, along with utilizing disc

Byggproduktion idag, innebär bland annat en hög energianvändning, utsläpp av växthusgaser, användning av miljöfarliga ämnen samt stora mängder avfall som måste hanteras. Detta är aspekter som samtliga behöver minskas för att reducera branschens stora miljöpåverkan. Inom byggsektorn har klimatarbetet fått en alltmer ökad uppmärksamhet med införandet av olika klimatkrav på nationell och EU-nivå. I oCarbon offsets, essential in climate-related aspirations for governments and businesses, entail reducing, avoiding, or extracting greenhouse gases from the atmosphere, even if not contemporaneous with emissions. They include, among others, energy-efficient solutions and renewable energy investments. These compensations, voluntary or regulated, must meet reliability criteria. Actions, such as Carbo

Owing to a forecasted 53% increase in therapeutic peptide requirement until 2026 – corresponding to almost 23 tonnes of product – a high pressure will be put on the peptide manufacturing industry. Not only because of the increased demand, but also due to the important role of solvents in peptide synthesis. The peptide business will face challenges as stricter regulations from chemical authorities

Syfte och frågeställning: Syftet med denna studie är att undersöka gemensamma konsumtion genom att kombinera kollektiva praktikdynamiker och teorier om sociala kundresor och således undersöka vilka aspekter som påverkar köpbeslut, planeringsstrategier och gemensamma konsumtionsupplevelser inom parförhållanden. Studien ämnar att besvara frågan; Hur fattar par köpbeslut i dagligvaruhandeln? Metod:

This master’s thesis investigates the utilisation of generative AI within traditional banking institutions, emphasising value creation, challenges, and strategic facilitators. Previous research underscores the importance of these areas in the context of generative AI's novel application in traditional banks. Findings reveal that traditional banks primarily employ generative AI for internal ope

Fraud is a crime that causes severe economic damage, and crime rates are rising because of technological advancements. There is a research gap regarding how fraud crime prevention is organised and which actors are important for it. This thesis aimed to explore how the rising occurrence of cyber fraud is addressed on a societal level, using the civil, banking, governmental, and business sectors. It

Forskningsfråga - Vilken betydelse har språkbruket mellan medarbetare för deras upplevelse av psykologisk trygghet? Syfte - Med utgångspunkt i psykologisk trygghet och med hjälp av teorier om social underminering och kommunikativ anpassningsteroi, undersöker denna uppsats vilken betydelse medarbetarnas språkbruk har för utvecklingen av en psykologisk trygghet på arbetsplatser i Sverige. Detta då This thesis investigates the significance of the language used between colleagues for their experience of psychological safety in Swedish workplaces. Utilising theories of social undermining and communicative accommodation theory, the study addresses the lack of knowledge about employees' contributions to developing psychological safety and the importance of language in this context. The stu

In recent years, social marketing, particularly LGBTQ+ advocacy, has become increasingly prevalent in many brands' communication techniques, gaining significant attention. However, few attempts have been made to study its practical and strategic aspects and develop a framework for successful social marketing endeavors that companies can implement with minimal risk of failure. This study aims t

One of the principal targets in the observational study of galactic evolution is the Milky Way, which represents the optimal subject for our capacity of resolving individual stellar proper- ties and thus inferring its history. Despite this focus, the central regions of our Galaxy, characterized by a bulge and a bar, remain a mystery. The confluence of diverse stellar populations, such as metal-ric

There is a strong need to replace animal-based experiments with in vitro alternatives. Mutz-3, a myeloid cell line, has been successfully used to investigate skin sensitization. A problem with in vitro assays, not only affecting Mutz-3, is the use of Fetal Bovine Serum for cell cultivation, as it is a serum supplement which is not fully defined, and it introduces variability in cell-based experime

Although different types of affinity tags have become a tool in the production and purification of recombinant proteins in various applications, the use of these have the risk of interfering with the biological activity and crystallization of proteins.There are both chemical and enzymatic ways to remove these tags, the enzymes include enteropeptidase, thrombokinase and protease to mention a few. T

Artificial Intelligence (AI) holds the potential to radically transform various industries in the coming years, yet its impact on higher education remains underexplored. This study investi-gates how AI tools are integrated and utilised by teachers in higher education, employing a qualitative method and abductive approach to examine internal and external dimensions of AI readiness that influence te

This thesis investigates the impact of the African Union's Digital Transformation Strategy, published in 2020 amidst the backdrop of the COVID-19 pandemic, on the digital progress of African countries. To see the progress of African countries, this study introduces the Digital Transformation Fundamentals Index, covering institutional, social, infrastructural, and economic dimensions of the dig