‘Partly Reversed Measures’: Critically Assessing the Management of Resistance Within Radical Changes - Accompanying Banking Employees on Their Identity Journey During Digital Transformation
The omnipresent megatrend digitalization significantly challenges traditional banking organizations. Banking employees’ work life, including their job role and identity are subject of radical change. Due to banks’ importance to societies and economies, those consequences of digitalization need investigation to prepare for expected future changes. Therefore, the purpose of this study is to understa
