Innovation process of an early-stage life science oriented project at Lund University: implications based on experiences and observations of working at ProZea
This paper is a theoretical reflection about the time working with my final start-up project ProZea at Lund University during my study period in Master’s program in Entrepreneurship. This study uses autoethnographical methodology to analyze the work of an entrepreneur on a new venture. The aim of this paper is to provide readers an insight of how product development takes place in an early stage l