This study investigates the relationship between narrative marketing and the intention to purchase mortgages. A sample of 88 individuals was recruited through a convenience sample. These 88 individuals were randomly selected into either the control or treatment groups. The treatment group was exposed to narrative marketing communication, and the control group was non-narrative marketing communicat

This quantitative study aims to investigate whether cultural distance has any significant effect on short-term acquisition performance, measured as abnormal returns for Swedish cross-border acquisitions. This study adds to previous literature through filling the gap where there has been a lack of a sample of Swedish acquirers, using a multi-measurement approach, and having a broad sample of acquis

This thesis aims to examine the mechanisms behind the psychiatric diagnosis resignation syndrome and why and/or how it emerged in Sweden in the early 2000s. In addition to this the thesis also aspires to explore the reasons behind why the diagnosis has fallen victim to such a large amount of criticism and suspicion. Through a literature study empirical data, consisting of primarily academic and sc

Last-mile delivery is the part of the e-commerce supply chain that is the least efficient in terms of cost, time, and environmental impact. As e-commerce is expected to keep growing, this puts pressure on last-mile deliveries to reduce their environmental impact if Sweden is to reach its environmental goals for 2045. E-retailers in Sweden are offering their customers a selection of last-mile deliv

For the last couple of decades the study of strategic narratives has increased in the field of international relationships, allowing for a more sociological approach. Aiming more towards viewing the storytelling and framework that is narrated by nation states and global actors. These narratives are key to understanding how we are affected by narration and the framing of events (Van Noort & Col

Industry’s indirect upstream greenhouse gas (GHG) emissions contribute significantly to climate change. To identify and reduce them, some companies conduct a hotspot analysis using an environmentally extended input-output (EEIO) model (often utilizing EXIOBASE database). Despite the widespread use of EEIO models to identify hotspots in industry, their effectiveness in estimating GHG emissions has

This paper investigates the spillover effects of unconventional and conventional monetary policy measures on house prices in Denmark, Norway, and Sweden. Two notable results were found using the local projections method and data, including the years of the Covid Pandemic and the Invasion of Ukraine. The first result revealed that policy rate and total asset shocks had spillover effects on house pr

With the rapid growth of data automation, organizing and extracting valuable information from Portable Document Format (PDF) data, such as price quotation sheets, becomes an essential yet challenging task. This study aims to identify effective methods for organizing diverse price quotation documentation to enhance information retrieval from this type of document, using both unsupervised and superv

The EU aims to be a circular economy by 2050, which is the driving force behind this master thesis. Circular transformation is one possible strategy to handle the climate crisis and achieve sustainable development. A circular economy is a system that aims to keep the value of products, materials, and resources in use as long as possible while minimising waste generation (Svenskt Näringsliv, 202

Kullen has had a huge gap in knowledge about the Iron Age period. This thesis offers a new synthesis to close this gap in knowledge of the Iron Age period in the region. The aim of this study was to gain more knowledge about the Iron Age and the activities during this period in the areas. Kullen has been inhabited since the last Ice Age to modern times based on archaeological data and historic

This thesis explores how queer women and non-binary individuals navigate gender norms and heteronormativity on dating apps. It also gives insights about how queer women and gender non-conforming users semiotically perceive and interpret gender and sexuality through online profiles. Semi-structured interviews were conducted with 15 participants, about their experiences on the mobile dating applicat

The transforming growth factor-ß (TGFß) family consists of proteins which control cell differentiation, growth, adhesion, migration, and death in multicellular eukaryotes. Due to its multiple roles, dysregulation of TGFß signaling can cause several diseases, such as cancer. A major factor regulating these networks are post translational modifications (PTMs) of involved proteins. A PTM that has got

Building on the substantial research that critically analyzes the social implications that conservation policy has on indigenous peoples, this thesis analyzes how colonial legacies may influence the way conservation knows and sees nature and subsequently help shape the strategies aiming to protect it. The thesis has two objectives. The first is to examine how the “30x30” target may challenge and/o

The aim of this study was to examine how the use of the method Signs of Safety is experienced by social workers within social services, which obstacles and opportunities the use of the method is perceived to imply in the work, and which factors affecting the use of the method. To implement the study we used a web survey containing various questions to answer the study's questions at issue. The

This thesis explores the behavioural effect of carbon labels on conscious food consumption. A constantly increasing awareness of sustainable challenges, transparency for stakeholders and constant development of regulatory guidelines for food labelling communication raise a need for further consumer understanding. By assessing previous observational and quantitative findings on food products'

As part of the EU’s initiative to become the world’s first climate neutral region, Northern Sweden is represented as a centrepiece to the green transition development. Its innovative industries are framed as a key component for a sustainable future – not only for Sweden, but also for Europe as a whole. Yet, previous research describes Norrland as an inner periphery of Sweden that has been subject

Autenticitet ses av vissa forskare som en central del av välbefinnande. Mot bakgrund av detta ville vi fördjupa förståelsen för upplevelsen av autenticitet hos svenska gymnasieungdomar. Inom ramen för projektet “Välbefinnande och självkänsla på gymnasiet” på Lunds universitet genomförde vi semistrukturerade djupintervjuer med sju ungdomar i årskurs tre på gymnasiet om deras erfarenheter av att må Authenticity is viewed by some researchers as a central aspect of well-being. Considering this, we aimed to deepen the understanding of the experience of authenticity among Swedish high-school youths. As part of the research project ”Well-being and self-esteem in high school” at Lund university, we conducted seven semi-structured in-depth interviews with third year high school students about their

Bakgrund: Övergången från barn till vuxen är en kritisk period i livet där många förändringar sker under kort tid, vilket kan resultera i en förändrad aktivitetsbalans och aktivitetsmönster då unga vuxnas vanor, roller och rutiner förändras. Komplexiteten i transitionen kan leda till psykiska besvär eller psykiatriska tillstånd. Behovet är därför stort av att erbjuda unga vuxna med nämnda problemaBackground: The transition from child to adult is a critical period in life where many changes occur in a short period of time. The lifestyle changes could potentially result in an altered activity balance and activity patterns. The transition can lead to potential psychological disorders or psychiatric conditions. There is therefore a great need to offer young adults health promoting and preventi

The aim of this study was to understand the link between the theoretical knowledge gained during the previous four semesters and its practical application; this is due to the different ways in which we used the knowledge and the experience that came with it. But how can social work students effectively draw on different sources of knowledge during their internship, including experiences from previ