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Unraveling the Big Four Enigma: Exploring Identity-Forming Communication and Retention Intentions Among Generation Z in the Big Four

In the competitive landscape of the modern business world, human capital stands as the cornerstone of organizational success. Retaining talented employees, particularly within Generation Z due to their high demands and aspirations, poses a great chal-lenge for organizations. This study investigates the impact of employer branding strategies on the employment intentions for retention of Generation

Kostnadseffektivitet vid miljöåtgärder för guidning av fisk - Investeringskostnader kontra produktionsbegränsningar

Bakgrund: Samtliga Svenska vattenkraftverk och dammar ska under en tjugoårsperiod få moderna miljövillkor inom den nationella planen för omprövning av vattenkraft (NAP). Nio svenska kraftbolag finansierar tillsammans, genom Vattenkraftens Miljöfond Sverige AB (Fonden), kostnader som uppstår i samband med miljöåtgärder inom NAP. Tidigare studier visar att det finns en anlockningsproblematik vid de

Driving Change: The Power of Strategic Sustainability Storytelling in the Automotive Industry

This master thesis investigates the use of strategic sustainability storytelling by four automotive companies in Sweden. The study aims to explore how these organizations implement sustainability storytelling in their external communication to contribute to organizational legitimacy. This thesis has been conducted through a qualitative analysis approach where we compared the case studies qualitati

Unfolding the Untold Narratives of Migrants amid a Wave of Disruption: A Case Study on Migrants’ Experiences of ‘Sweden’s LVU Disinformation Campaign’

Disinformation campaigns are not only designed to attack nations, but to build a long-lasting narrative among its people. This study argues that despite the malicious intentions behind disinformation campaigns to disrupt nations and smear their image, the targeted audience becomes the most vulnerable and often ignored group whose voice and narratives can be amplified if not listened to. It derives

Embracing Circularity: A Framework for Implementing Circular Practices in the Food Industry

Food security and environmental sustainability are increasingly threatened by the current degradative practices of the agri-food industry. To mitigate the adverse environmental impacts of the agri-food supply chain, the circular food economy has been proposed as a strategy to enhance biodiversity, improve access to nutritious foods and reduce the industry’s greenhouse gas emissions. However, progr

Detaljplan eller Vägplan? - En jämförelse mellan plan- och bygglagen och väglagen som medel i kommunal infrastrukturplanering

Det svenska vägnätet är uppdelat i allmänna vägar, kommunala gator och enskilda vägar. De allmänna vägarna sköts generellt av staten via Trafikverket. Ansvaret kan emellertid, om regeringen lämnat ett förordnande om det, överlämnas till den berörda kommunen. Förordnandet kan gälla för ett helt område, eller enskilda vägar. Kommunen är väghållare för de kommunala gatorna inom detaljplan med kommunaA municipality in Sweden has two different choices regarding how to plan and build transportational infrastructure such as roads. The most used way is to use the planning and building act and establish a detailed development plan, but the municipality could also establish a road plan according to the road act. This paper examines the connection between the two laws and how those apply on the munic

Creating Shared Value Through Strategic Cross-Sector Partnerships: Strategic Synergies between Businesses and NGOs

This thesis examines the dynamics and impact of strategic cross-sector partnerships between businesses and non-governmental organisations, focusing on how these collaborations create shared value. The thesis looks at several strategic cross-sector partnerships involving large organisations such as IKEA, Hapag-Lloyd, UNICEF, and WWF to understand the unique characteristics that influence these coll

Spelar det någon roll vem som gör vad? Utövandet av psykosocialt stöd i ett tvärprofessionellt habiliteringsteam

This study aims to explore, using a qualitative approach, how professionals outside the field of counseling relate to psychosocial support, the role of counselors, and teamwork. This exploration draws upon professional, role, and team theories to comprehend the various aspects of interaction among these occupational roles. The study constitutes a case study where a habilitation team within healthc

En studie om studenters användning av generativ AI

Under de senaste åren har Generativ Artificiell Intelligens (GenAI) fått betydande uppmärksamhet, särskilt inom skolsektorn. Denna undersökning fokuserar på att undersöka hur och på vilket sätt studenter använder och tillämpar Generativ Artificiell Intelligens (GenAI)-verktyg i sina egna studier. Således är syftet med denna studie att undersöka studenters tillvägagångssätt och upplevelser av använ

Effect of pulse electric fields and fermentation on phytate, RFOs and protein digestibility of yellow pea

Phytates and RFOs are known anti-nutrients found in pulses, that can impair mineral absorption and cause digestive discomfort, respectively. Pulsed electric field (PEF) have emerged as a promising technology, for cell membrane permeabilization, potentially enhancing the accessibility of these compounds to enzymatic degradation. Fermentation, on the other hand, is a traditional method known to redu

Kan värmemätningar på bruk ersätta hållfasthetsmätningar?

Betong är världens mest använda byggnadsmaterial och kan användas i många olika syften. Betong består av cement som bindemedel och vatten, sand och sten (ballast).Tillverkningen av cement är problematisk eftersom det medför stora koldioxidutsläpp och det har varit ett fokus inom branschen att minska miljöpåverkan. De framsteg som har gjorts för att minska miljöpåverkan är bland annat att använda a

Implementation of Responsible Innovation Strategies in Multinational Technology Corporations -A Comparative Case Study

Responsible Innovation (RI) is a relatively new framework and there is limited literature on its implementation in businesses. This thesis investigates if and how three multinational technology corporations implement RI by using a comparative case study approach. The three firms chosen - Airskin, Amazon Web Services (AWS), and Autec - have significantly different market positions (size and resourc

Exploring the Impact of Natural Disasters on the Return Volatility of the Stock Market and Insurance Industry in the US

This study utilizes data from 2000 to 2024 together with an EGARCH approach to model the volatility of two indices, the S&P 500 and the S&P 500 Property and Casualty Insurance Sub Industry Index. Which in this paper acts as proxies for the stock market and the property and casualty insurance industry in the US respectively. Data from The Emergency Events Database is used to incorporate dis

Är cykeln till för alla? En studie av Malmö stad och Röda korsets arbete för att främja cykeln som färdmedel i Lindängen

Cykeln ses idag som ett transportmedel som har stor potential i framtidens hållbara stad, där bättre hälsa, mindre klimatpåverkan och förbättrad ekonomi för samhällen lyfts som stora fördelar. Malmö stad har som mål att cykeln ska vara ett självklart färdmedelsval för alla i Malmö och har ambitiösa mål för att öka cykelns färdmedelandel. Cykeln har dock under lång tid med bakgrund i den modernistiThe City of Malmö aims to promote cycling as a sustainable mode of transport for everyone. However, due to the dominance of cars and motorized transport in the city's planning tradition, cycling has been marginalized, especially in areas built during the Million Programme. Simultaneously, a big challenge for the city of Malmö is the social inequality between different areas that exists today.

Less Closure for Better Closure: What HR-managers should do to mitigate the negative aspects of an employee's high Need for Closure in a VUCA world

The VUCA world we face today, proposes challenges for individuals with a high Need for Closure (NFC) as they may experience decreased well-being when faced with uncertainty and ambiguity. This in turn creates a problem for organizations as their employees with a high NFC may struggle to come up with innovative solutions to the complexity they are facing, making it difficult for the organization to

Motivationsfaktorer på second hand-plattformar: En fallstudie av Tradera inom gamification, interaktionsdesign och teknisk acceptans

Uppsatsen syftar till att utforska hur second hand-plattformar, såsom Tradera, använder gamification, interaktionsdesign och teknisk acceptans för att motivera och engagera användare. Studien identifierar att Tradera effektivt implementerar olika gamification-element för att förbättra användarupplevelsen och stimulera användarengagemang. Detta inkluderar speltekniker som skapar en känsla av spänni

Mot nya höjder! En studie om klimateffekter och fastighetspriser

This study examines the effect of climate change on real estate prices. There is reason to believe that climate change should cause some kind of effect since several price-influencing mechanisms arise: on one hand the established economic law of supply and demand where price on real estate see a positive effect due to diminishing supply, on the other hand a negative effect in the form of an increa

The transformation of Utrecht - a cyclist’s paradise: A qualitative case study on how effective stakeholder management creates public value by promoting sustainable urban mobility and cycling

Purpose of the study: This interdisciplinary study aims to explore the emerging and increasingly relevant field of best practices for stakeholder engagement, within a public management setting, by analysing sustainable urban mobility and cycling promotion in Utrecht, the Netherlands. Theoretical perspective: The study develops a conceptual framework to explain the success of cycling promotion bas

Framing the Future: EPA vs. EC on Plastic Pollution Solutions A Comparative Discourse Analysis of EPA and EC’s Framing of Plastic Pollution

This thesis investigates how the problem of plastic pollution is represented within the environmental policies of the European Union and the United States. By adopting and utilizing Bacchi’s ‘What's The Problem Represented To Be’ approach, the research explores the specific aspects of plastic pollution that are problematized by these policies. The study applies issue framing and environmental