Filling a gap of information : Case of Convergence in municipalities when local media entrepreneurs communicate local news
Professional roles are converging as it becomes usual for journalists to be recruited as communicators, and ”change side” from reviewing information to carry information. Communication departments use journalistic methods and speak of themself as an editorial rather than a communication department (White & Hobsbawm 2007). The traditional role of local journalists is changing due to this develoProfessional roles are converging as it becomes usual for journalists to be recruited as communicators, and ”change side” from reviewing information to carry information. Communication departments use journalistic methods and speak of themself as an editorial rather than a communication department (x).Second, research of interconnections between mass media and work of organizations’ communication