Fyrtiotalisterna och äldreomsorgen - massmediala konstruktioner av en ny sorts omsorgstagare
Baby boomers and elderly care: expectations in print media about a new kind of care users The Swedish baby boomer generation known as the forties generation has been characterized as youthful and powerful. At present, members of this generation are entering the category of old age and in about ten years they will start reaching ages where the likelihood of encountering elderly care increases signi