Am I a Barbie girl? Mattel’s fight for Barbie’s reputation

En empirisk studie av orsakssambandet mellan bostadspriser och bostadslån i sjutton europeiska länder

Den här studien undersöker hur orsakssambandet mellan bostadspriser och bostads¬lån ser ut. Orsakssambandet mellan bostadspriser och bostadslån har undersökts genom att samla in paneldata för sjutton euroländer över sextiotvå kvartal under perioden 2003-2018. Två panelregressioner med laggade oberoende variabler har genomförts. I den första regressionen var bostadspriser beroendevariabeln och bost

Burger Wars - case Burger King vs. McDonald's

The case study of Danske Bank: Profits before people

Case General Motors - A switch between life and death

Case Galaxy - DOOMSDAY: EXPLOSION OF THE GALAXY!

WAS GAP’S NEW LOGO CRAP?

The Endless Strike: Avianca and the 700 Angry Pilots

B U R B E R R Y JOUSTING FOR REDEMPTION

The GitLab Database Incident

Case Hexagon - NO SMOKE WITHOUT FIRE: THE CASE OF OLA ROLLÉN

The Darkest Day in Lufthansa’s History

McDonald’s Brand Revitalization Strategy – Big Brands Will Never Die

Case McDonald's Japan: When the Golden Arches Lose their Shine - McDonald’s Japan Food Scandal

The Nobel Prize vs. Bob Dylan: Bob Dylan's controversial behaviour and its potential impact on the Nobel Prize reputation

Case TV4: IS MARTIN TIMELL TV4’S OWN HARVEY WEINSTEIN? How to save your brand’s reputation in a crisis associated with a social movement

Lund, a Great Idea - a Study in Place Branding

Crisis Management: Authenticity and Brand Essence Is the Prattfall Effect Applicable to Brands?

Exploring brand architectures – a Volkswagen Group case

Glenn Strömberg Collection – Favorability of a Moderately Incongruent Celebrity Brand