Skanska and their strategic Polish suppliers: Analysis of the buyer- supplier relationship against the interplay of pricing strategy, supply chain policies and culture
Researchers and practitioners have recognized the need for ‘transforming’ every policy of the company into a competitive advantage tool. Thus, both the pricing approach and the supply chain practices of the firm have emerged as an important determinant of success. In this study, however, we are not only interested in these two aspects, but also in a third one-namely cultural conflicts as an obstac