Thesis purpose: The purpose of the research is to contribute to existing research and theory by providing insights into how Gen Z consumers perceive inauthentic brand heritage in fashion branding. It also aims to understand how these perceptions differ between fast fashion and luxury fashion and how they contribute to consumer attitudes towards brands. Moreover, it aims to contribute to managerial

Enligt EU-direktiv måste fler tekniska lösningar introduceras i lantbruket med bakgrund till de ökande miljökrav och ekonomiska påtryckningar i världen. Som svar på detta har redan tekniskt styrda radrensare och styrd besprutning börjat etableras på marknaden. Till skillnad från individuella plantvårdssystem som kamerastyrda radhackor, kan GPS-styrda system identifiera fröpositioner innan uppkomstWith higher demands on farmers to reduce the usage of fertilizers and pes ti cides because of their negative environmental impact, as well as the rising prices of resources required for agriculture, precision agriculture has become a big focus in today’s agriculture research. Individual plant care systems are a big part of precision agriculture, and accurate information about the po si tions of in

The authors of this paper identified a gap in the debate revolving around innovation during a crisis and recognized the importance of exploring whether being highly innovative is universally desirable across all sectors during times of crisis. While previous research has emphasized the positive impact of innovation on performance, it is essential to investigate the negative impact of innovation an

Idag är mer än hälften av svenskarna överviktiga. Samtidigt som övervikten ökar, får vi dagligen information om hur vi bör se ut. Den smala kroppen exemplifieras oftast som idealet och tidigare forskning visar hur tjocka personer stigmatiseras konsekvent. Syftet med denna studie är att undersöka detta fenomen genom överviktsopererade kvinnors egna upplevelser av skillnader i bemötandet. Vidare vil

The aim of this study is to investigate the latest events regarding the burning of the Koran in Sweden. The discussion on the subject began in 2022, along with the Easter riots, and after the police granted permission for the burning of the Koran outside the Turkish embassy in early 2023, international criticism of Sweden arose. This study investigates what kind of legal alternatives police have

This paper is the first exhaustive investigation of a single kanji component: the ito element. Although, this element generally refers to thread or textile, the study examined this relationship and found a strong relationship to silk, cocoons, and craft—particularly weaving. A surprising find was the connection to dyeing/colour, which might not be obvious to the average student of Japanese. Moreov

On the 19 of October 2004 two people in Linköping, Sweden were murdered. Police secured DNA from the perpetrator, however it could not further the investigation since the DNA was not in the police registry. The case remained cold until 2020 when a new method of ancestral DNA was used, referred to as IGG. The method was previously tested in the USA and solved plenty of cold cases. The double homici

Literature has long been an effective vehicle for conveying women’s morals and opinions when they have otherwise been ignored and supressed. Fifty years apart, Anne Brontë and Olive Schreiner wrote fiction critical of different aspects of marriage with noticeably different results and conclusions. This project aims to investigate the basis for these differences by using Elaine Showalter’s idea of

Nature-based solutions (NbS) are gaining popularity as tools to address societal challenges while providing social, economic, and environmental benefits. Given that NbS is a relatively new concept, there is a lack of guidance on how NbS in urban areas can be adapted to fit their socio-spatial context and provide benefits. This research uses an exploratory comparative case study between Rotterdam,

This master's thesis investigates the feasibility of implementing field-oriented control for a BLDC motor without relying on a position sensor from a standstill up to 400 rad/s. To achieve this objective, various approaches were used at standstill and high speeds. The high-frequency injection method was used at standstill and lower speeds, while a method based on estimated magnetic flux was ut

Title: Embodied Avatars, Embraced Identities Date of seminar: 2nd June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Filippa Vasilis and Lina Lovén Supervisor: Hossain Shahriar Keywords: Identity Construction, Social Virtual Reality, Consumer Culture Theory, Avatars, Self-expression, Virtual consumption. Thesis Purpose: The research purpose is to expand the understanding

Thesis purpose: To investigate the role of algorithmic literacy in the case of TikTok, and how its strategic performance, including the challenges and associated ethical issues, affects global marketers. Methodology: Adapting a social constructivist approach, twelve qualitative semi-structured interviews with global marketers allowed us to gather deeper insights Theoretical perspective: In order

Kroniska sår är sår som inte lyckas att läka över en lång tidsperiod. De karaktäriseras av kolonisering av bakterier vilka bildar en så kallad biofilm som ger upphov till ökat motstånd mot behandling. De behandlingsmetoder som finns idag mot kroniska sår är inte fulländade, då stor risk för resistens finns samt att de inte kan förstöra biofilmen. Idag är över 40 miljoner människor drabbade av kronChronic wounds are an emerging healthcare issue and current methods of healing chronic wounds address bacteria but are ineffective against resistant bacteria and the biofilm formation commonly observed in these wounds. Antimicrobial peptides (AMPs) derived from the endogenous wound healing system have been shown to combat bacterial infections, exhibit immunomodulatory effects, as well as improvi

The following research paper examines the impact of varying environmental regulation stringency on the landscape of green technological innovation in the maritime industry from 2006-2020. Additionally, the paper explores the potential indirect effect of these innovations, induced by stringency levels, on industry competitiveness. The research is grounded in a theoretical framework primarily drawin

Syfte & mål: Studiens syfte är att undersöka vilka utmaningar byggsektorn står inför nu när klimatdeklaration blivit lag. Hur stor omställning har klimatdeklarationen orsakat byggsektorn och vad krävs av de arbetsroller som är involverade i framställningen av en klimatdeklaration. Vilka incitament har byggherren vid dagsläget att bygga klimatsmart utan gränsvärden från lagkravet. ProblemstäAim & goal: The purpose of the study is to investigate what challenges the construction sector is facing now that the climate declaration has become law. How much change has the climate declaration caused the construction sector and what is required of the work roles involved in the production of a climate declaration. What incentives does the developer currently have to build climate-smart wi

In our research paper, we shed light on the various impacts of acculturation and changes in religious consumption in the lives of muslims, who have migrated from the east and are experiencing life in the west. We took into consideration the holy month Ramadan as a religious reference to our study where we examine muslims religious performance during this time. As Ramadan is considered the most spi

The objective of this project was to design a casual dinner chair for smaller cafes and restaurants that prioritize locally produced ingredients and want to reflect that in their interior design. The aim was to use locally sourced materials from southern Sweden, integrate design and construction to simplify the manufacturing process, and reduce material waste. Additionally, the distribution of the

Bakgrund: Barn ska få vara delaktiga och få anpassat stöd för att uttrycka sig i sin intervention. Barn med autismspektrumdiagnos (ASD) har ofta en annorlunda sensorisk process, vilket kan påverka delaktighet i aktiviteter. Det saknas information kring hur arbetsterapeuter samkonstruerar med barnet som klient i interventioner. Syfte: Att undersöka hur arbetsterapeuters samkonstruktion sker med barBackground: Children must receive tailored support to participate and express themselves in their care. Children with autism spectrum disorder (ASD) commonly have a different sensory process, which can affect participation in activities. There is a lack of information regarding how occupational therapists collaborate with children as clients in interventions. Purpose: To investigate how occupation

Title: Should we do it ourselves or should we let somebody else do it? An exploratory study of in-house agencies and external agencies in marketing and brand management Course: BUSN39 - Degree project in Global Marketing Authors: Nicholas-Joel Kisling & Julia Herma Cornée Dorothée Bosveld Keywords: In-House Agency, Make-or-Buy, Insourcing, Outsourcing, External Agencies, Marketing, Brand Ma

Entrepreneurs face challenging work-related stressors inherent to their occupation. Prolonged exposure to such stressors can have negative consequences on well-being and job satisfaction, which highlights the need for recovery from work-related stressors. This thesis focuses on psychological detachment (PD) as an impactful recovery process. Due to the characteristics of the entrepreneurial profess