Attaining Legitimacy in Defiance of a Tarnished Reputation
PJSC Gazprom is one of the largest oil and gas companies in the world, but has a tarnished reputation and some critics question its corporate legitimacy. Using the moral foundations theory as a basis, a thematic content analysis was conducted to examine PJSC Gazprom’s efforts to support its reputation and legitimacy. The study focused on the company’s self-portrayal in five annual reports from yea
