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Servitization in the Construction Equipment Industry: What it takes to become a world leading service provider

Manufacturing companies increasingly adopt the strategy of adding services to their product offerings to differentiate themselves and overcome product commoditization. The bundling of products and services in complex product-service systems has the potential of high value creation and superior customer experiences. However, this shift requires business model innovation and acquisition of capabilit

Artificiell intelligens i onboarding: En studie utifrån HR-medarbetares och chefers arbetsmiljö

Syftet med studien är att bidra med kunskap om hur chefer och HR-medarbetare på ett energiföretag förväntar sig att onboarding med hjälp av artificiell intelligens (AI) skulle påverka deras arbetsmiljö. Onboarding är en viktig process för att en nyanställd snabbt ska bli en del av sin nya organisation och komma in i organisationens kultur. Det är framförallt chefer och HR-medarbetare som ansvarar The aim of the study is to contribute with knowledge about how managers and HR employees at an energy company imagine that an AI-based onboarding process would affect their organ- izational and social work environment from an efficiency and quality, social, and ethical per- spective. To answer the study's questions, the company Omexom, one of several companies in the energy sector that is expe

Internal Communication : A Guiding Star for Sustainability

In the last few years sustainability has become a priority for many organizations, as the sustainability performance of companies has received increased attention from investors and customers. However, organizations have mainly focused on whether they are perceived as sustainable externally, while fewer organizations have thought about how they are perceived internally. This study investigates emp

Analysing the Impact of Financialisation on the Distribution of Social Cash Transfers in South Africa

Cash transfer programmes have been adopted by various countries across the Global South to alleviate extreme levels of poverty and deprivation. To increase the reach and quality of the programmes, international development organisations have suggested incorporating market-based solutions into national social protection schemes. This thesis aims to examine these efforts by analysing the impact of p

The transformation of Utrecht - a cyclist’s paradise: A qualitative case study on how effective stakeholder management creates public value by promoting sustainable urban mobility and cycling

Purpose of the study: This interdisciplinary study aims to explore the emerging and increasingly relevant field of best practices for stakeholder engagement, within a public management setting, by analysing sustainable urban mobility and cycling promotion in Utrecht, the Netherlands. Theoretical perspective: The study develops a conceptual framework to explain the success of cycling promotion bas

Swedish Public Administration in Transition: Implications of AI Implementation A qualitative study on how key informants perceive and understand AI implementation in the Swedish public sector and administration structures

With fast technological development, Artificial Intelligence (AI) is one of the most revolutionary forces. Many organizations worldwide are adopting the technology, including the Swedish public sector and administration. Interviewing eight key informants who actively work with implementing AI into the Swedish public sector and administration structures, this thesis aims to investigate how they per

Exploring the Privacy Paradox: The Influence of Hedonic and Utilitarian Shopping Motivations in E-tailing

In today’s digital age, maintaining privacy is challenging as individuals often disclose personal information unwillingly. This discrepancy, known as the 'privacy paradox,' highlights the gap between privacy concerns and actual data-sharing behavior (Alashoor et al., 2022). Despite extensive research, there is limited understanding of how hedonistic and utilitarian motivations influence co

In the Spotlight or Blending In: Navigating Product Placement Interaction Levels in VR Gaming

The objective of this study is to explore differences between prominent and subtle product placement (PP) interaction levels on consumer cognitive, behavioral and affective outcomes within virtual reality (VR) gaming context. Leveraging a quantitative approach, the study employs a between group experimental design to investigate the influence of in-game advertising (IGA) interactivity on advertise

Between Freedom and Control - Internet Aesthetics’ Effect on Identity

The younger generation is obsessed with the transient beauty of internet aesthetics and the essence of social media’s “core-culture”. In the fast-paced digital age, internet aesthetics have emerged as a means to categorize not only cultural objects such as clothing, music or artworks, but also our own identities. The primary aim of this thesis is to delve into the influence of internet aesthetics

Navigating the market of advanced wastewater treatment systems, for the removal of micropollutants: A multi-case study of European countries

Micropollutants, such as pharmaceutical residues, are increasingly prevalent in water sources, posing significant risks to human and animal health while contributing to antimicrobial resistance. Despite high-standard wastewater treatment across the EU, the effective removal of micropollutants requires the adoption of more advanced treatment technologies, specifically quaternary treatment technolog

Macroscale crease models calibrated to synthetic crease experiments

This master's thesis presents a method for approximating the folding behavior of paperboard using macroscopic data. Synthetic data is generated by conducting finite element analysis on paperboard modeled using continuum elements and an advanced constitutive law formulated within a thermodynamic framework. The paperboard model undergoes creasing followed by various folding sequences, enabling t

Circular Economy Innovation at Tetra Pak through use of PLM System - An Approach using Product Lifecycle Management (PLM) and Governance Model to Integrate Business Strategies, Technology and Product Innovation to Support Circular Economy Principles

Problem description An increased importance of data management in organization is emerging. (Desai et al., 2022) Sharing and managing product data, information and knowledge are key aspects of Product Lifecycle Management (PLM). (Terzi et al., 2010) It is both a technological and strategic challenge to implement a PLM system strategy in a company. (Gehrke et al., 2020) There also exists barriers c

Exploatering eller maktuttryck? En kvalitativ innehållsanalys av attityder kring offerskap och frivillighet inom sexindustrin på Flashback forum

Prostitution har länge varit ett omdebatterat ämne där den internationella diskursen kring prostitution tagit två olika hållningar med skilda uppfattningar kring förekomsten av frivillighet inom sexhandeln. Denna diskrepans är framförallt tydlig mellan den liberala och abolitionistiska ideologin kring frivillighetsgraden hos prostituerade individer, samt gällande huruvida dessa kan anses vara offe

Klimatkompensationer i byggbranschen – kostnader och klimateffektivitet

Byggproduktion idag, innebär bland annat en hög energianvändning, utsläpp av växthusgaser, användning av miljöfarliga ämnen samt stora mängder avfall som måste hanteras. Detta är aspekter som samtliga behöver minskas för att reducera branschens stora miljöpåverkan. Inom byggsektorn har klimatarbetet fått en alltmer ökad uppmärksamhet med införandet av olika klimatkrav på nationell och EU-nivå. I oCarbon offsets, essential in climate-related aspirations for governments and businesses, entail reducing, avoiding, or extracting greenhouse gases from the atmosphere, even if not contemporaneous with emissions. They include, among others, energy-efficient solutions and renewable energy investments. These compensations, voluntary or regulated, must meet reliability criteria. Actions, such as Carbo

Driving Social Sustainability and Resilience of SMEs Amidst Turbulence: The Role of Information Technology and Dynamic Capabilities

Research background and purpose: Amidst turbulences, there is an increasing recognition of capabilities factors in driving SMEs’ resilience. Besides, turbulences have casued difficulties for SMEs in sustaining their social sustainable practices, resulting in adverse effects on employees and society at large. Thus, SMEs need to leverage their capabilities to enhance their resilience and contribute

The Cultivation of an Industry: Navigating Business Challenges and Consumer Trends in Europe’s Emerging Meat Market

This thesis examines the nascent sector of cultivated meat in Europe, analysing its potential market penetration against the backdrop of evolving consumer attitudes, complex regulatory frameworks, and innovative business models. Given the pressing environmental concerns associated with traditional meat production, cultivated meat presents a sustainable alternative that promises to reshape the meat