Det okönade modets kön : Hur unisexmode utmanar och upprätthåller könsmaktsordningen i mode
The focus of this bachelor’s thesis is the phenomenon of unisex fashion and how it is portrayed in product images. The aim is to examine how unisex fashion is shaped by the binary gender system, as well as how it challenges it. To investigate this, we use product images from the unisex collections of four different fashion brands as our empirical data. This is analysed using Roland Barthes’ method
