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Sammanfattning Marknadsföring är ständigt föränderlig och kräver hela tiden utveckling för att utmana konsumenter. Genom de första bloggarna, skapades en ny marknadsföringsportal som var mer genomträngande än traditionell reklam. Från detta utvecklades influencer-marketing, alltså marknadsföring via sociala medier. Näringsidkare kan använda en influencers plattform som kan en katalysator för ett Abstract Marketing is continuously changing and requires constant development to challenge consumers. Through the first blogs, a new marketing portal was created that was more penetrating than traditional advertising. From this, influencer marketing, i.e. marketing through social media, developed. Businesses can use an influencers platform as a catalyst for a commercial message, where, in additio

Criminality is an issue that is dealt with by many different agencies. The purpose of our study was to interpret and analyze which factors are of importance to an individuals road into criminality, the time spent in criminality, and the road out of criminality. The study was implemented using a qualitative method by conducting six (6) semi-structured interviews with male criminal offenders that ha

Information sprids och delas på bara några få sekunder i dagens moderna digitala samhälle. Detta påverkar även finansmarknaden som måste anpassa sig till det nya snabbrörliga samhället. Dagens digitala samhälle har skapat ett behov av regleringar av finansmarknaden och dessa lagar. Lagarna har ständigt förnyats och uppdaterats under de gångna åren. Ett av de viktiga målen med denna lagstiftning In the modern digital society information is spread and shared in just a few seconds. This has an effect on the financial market and the financial market has to adapt to the new fast-paced society. The transformation to a digital society creates a demand for regulations by law of the financial market. These regulations have existed since the start of the Swedish financial market in the 1980s and

Abstract Author: Anna Aprea Malmqvist & Vera Nyman. Title: “I’m not a women abuser”- A qualitative study based on men’s violence against women Supervisor: Anna Angelin Assessor: Anders Lundberg Men's violence against women is a constant and relevant topic for social-workers. The perspective of the men and their view of violence is necessary to an in-depth understanding of the complexity o

The purpose of this study is to get a deeper understanding of how representations of the Gothenburg suburb Biskopsgården in news media affect the people who live there. In an attempt to illustrate how these representations are received and interpreted by the people in Biskopsgården we have interviewed ten people, one on one, who currently live in the area. The conversations have revolved a lot aro

The aim of this study was to explore experiences of motivation during the entry to the labor market from first generation immigrants. This study is empirically based on stories obtained from unstructured interviews with six people. These individuals have experienced migration to Sweden and established themselves in the labor market. José Alberto Diaz’s (1993) individualistic theoretical framework

The aim of this study was to investigate how social workers in child-welfare perceive that different levels of motivation affect their investigation work with children and young people and the role of intrinsic and extrinsic motivation in the choice of staying. The analysis was based on self-determination theory (SDT). A qualitative approach was used, and four social workers were questioned with t

Syftet med denna uppsats är att undersöka hur den svenska lagstiftningen angående det personliga betalningsansvaret för styrelseledamöter i ett aktiebolag enligt 25 kap. 18 § ABL ser ut. Mer specifikt är syftet att undersöka när ansvaret aktualiseras samt hur rekvisitet skäl att anta kritisk kapitalbrist enligt 25 kap. 13 § p. 1 ABL ska tolkas. För att uppnå syftet har följande frågeställningar unThis paper investigates how the Swedish legislation regarding personal liability for board members in a limited company appears according to Chapter 25, section 18 in the Swedish Companies Act. Specifically, when liability is actualized as well as how the prerequisite “reason to assume” capital deficiency pursuant to Chapter 25, section 13 point 1 in the Swedish Companies Act shall be interpreted.

The purpose of this study was to get a deeper understanding about which arguments the appeal court in Sweden presents to motivate their decision in a custody dispute. The main focus was to explore the differences between the assessment for joint and sole custody. We wanted to learn more about what a parent need to do to keep the joint custody and which behavior could be so ill it could lead to a r

Den här uppsatsen behandlar gränsdragningen mellan arbetsledningsrätten och religionsfriheten i främst arbetslivet. Arbetsgivaren har i egenskap av arbetsledningsrätten möjlighet att bedriva sin verksamhet utifrån dess behov dvs ansvar över förläggning av arbetstider, fördelning av arbetsuppgifter samt ordningsföreskrifter i både arbets- och skolmiljöer. Däremot begränsas denna rätt av gällande reThis essay examines the intersection between the managerial right to freely assign and allocate work tasks and the individual right to manifest his or her religion. The employer has, within the scope of the managerial prerogative, the right to manage the business with regard to areas such as the organization of working hours, allocation of work tasks and internal policies. However, this right is r

Denna uppsats syftar till att ge en djupare förståelse av återbäringssansvaret i 17 kap. 6 § ABL. Främst har uppsatsen begränsats till att studera värdeöverföringsmottagaren i motsvarande paragraf. Den fråga som står i fokus är under vilken förutsättning en fysisk eller juridisk person ska räknas som mottagare enligt 17 kap. 6 § ABL. Vem som är mottagare i 17 kap. 6 § ABL framgår inte av paragrafeThis thesis aims to give a deeper understanding of the refund obligation in Chap. 17. 6 § ABL. The essay has been limited to studying the value transfer recipient in the corresponding paragraph and deals with the primary value transfer recipient through an account of when a natural or legal person can be regarded as the recipient referred to in Chap. 17. 6 § ABL. When reading Chap. 17. 6 § ABL it

The rise in entrepreneurial activity over the last 15 years has created space for a nascent industry among the public and private sectors: Business Support Organization (BSO). In the last years, some BSOs have broadened their offer to include for-profit social ventures. Unlike traditional businesses, these ventures try to create a positive social impact while attempting to be economically self-sus

Dagligen vistas röntgensjuksköterskor i sin fysiska arbetsmiljö under flera timmar. Befintlig forskning inom arbetsmiljö visar att den fysiska arbetsmiljön kan påverka både personalens välbefinnande och deras arbetsprestation. Syftet med denna studie var att undersöka och beskriva röntgensjuksköterskans uppfattning av den fysiska arbetsmiljön på en röntgenavdelning. Metod: Kvalitativ studie har ge

Denna uppsats handlar om det aktiebolagsrättsliga begreppet värdeöverföring. Uppsatsen har sitt fokus på förtäckt värdeöverföring i ett koncernsammahang. Förtäckt värdeöverföring definieras i 17 kap. 1§ 1st. p.4 enligt följande; annan affärshändelse som medför att bolagets förmögenhet minskar och inte har rent affärsmässig karaktär för bolaget. Uppsatsen ämnar skapa en djupare förståelse och kunsThis thesis is about corporate law concept of value transfer. The focus is on covert value transfer within a concern. Covert value transfer is defined in the Swedish Companies Act in Chapter 17, 1st. 1st. p.4 as follows; another business event as a consequence of which the company’s assets are reduced and which is not purely of commercial nature for the company”. The aim is to generate a deeper un

The aim of this paper was to compare differences between groups of parents regarding their perceptions of gender and sexuality in the exercise of their parenthood and upbringing of their children. To be able to compare groups of parents, we chose to look upon the following groups: gender, age, education, sexuality, religion and amount of children. The study was based on web surveys containing twen

The purpose of this study is to explore health sector social worker’s experiences of the implementation of Lean management. Five interviews were conducted with social workers working at departments where Lean-management had been implemented. In addition, observations were made during 4 days at one such department. Backed up by Julia Evetts’ theory of professions and the concepts “occupational prof

In this thesis, we approach the different types of violence that is manifested in the Chilean narrative of post-dictatorship. The genre is of a violent fictional nature and not a testimonial one. Yet, it possesses the same function as the one of testimonial literature because it reflects a real past and real historical events, and therefore it contributes to the general memory of the Chilean socie

Undersökningen tog ansats i den bristkompetens som finns på dagens arbetsmarknad inom IT. Syftet med studien var därför att studera hur olika IT-konsultföretag använder sig av employer branding i rekryteringen av nya medarbetare. Ur detta kunde även diverse likheter och skillnader mellan företagen urskiljas. Då undersökningen grundades i en kvalitativ metod samlades data in ur nio semistrukturerad

The aim of this study was to examine the experiences of children growing up with a sibling with a chronic and/or life-threatening disease by interviewing the healthy children and health care professionals. The object of the study was to understand the healthy children’s view on the level of support given to them during the course of the disease of their siblings. It was also aimed towards understa